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Strategy

This section houses posts geared towards leveling up your strategic use of ActiveCampaign. You can find our "Tactical Tuesdays" and "Tip of the week" posts here. We may occasionally add other posts here as well when they are geared towards strategy.

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28 Topics
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AdminCommunity Manager
 Strategy
Insights & Analysis Prompts

Performance prompt examples for you to try out with Active Intelligence!Check out the full Prompt Library See what’s workingReview recent email performance Show me how my email performance has changed in the past 6 months. Find top-clicked campaigns Which campaigns got the most clicks in the last 30 days? Diagnose a drop in open rates Why did my open rate drop last week? Diagnose a spike in unsubscribes What caused the spike in unsubscribes in my last campaign? Compare newsletter vs. promotional performance Compare the performance of my newsletter campaigns vs. promotional campaigns. Benchmark against industry standards How do my open rates compare to industry standards for retail?  Do even better next timeIncrease open rates Give me specific recommendations to increase my open rates. Reduce unsubscribe rates How can I reduce unsubscribe rates? Learn from best-performing campaigns Analyze my best-performing campaigns and tell me what made them successful.  Ma

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AdminCommunity Manager
 Strategy
Automation Prompts

Automation prompt examples for you to try out with Active Intelligence!Check out the full Prompt Library Set it and forget itPost-purchase nurture flow Help me create a 3-step nurture flow automation series to keep my customers engaged after they open this email. Win-back inactive subscribers Create a customer journey that will help me win back my inactive subscribers. Black Friday abandoned cart sequence Create a Black Friday/Cyber Monday abandoned cart automation sequence. Welcome series for a course Create a 3-part welcome automation series for my gluten-free baking course. 7-day lead nurture drip Automate a 7-day drip campaign to nurture leads and increase engagement. Post-purchase thank you + review request Create an automation that sends an email after a contact orders from my online store. 3-day abandoned cart with email + SMS Create an automation for a 3-day abandoned cart journey with email and SMS reminder. RSS-triggered email for new blog posts Create

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AdminCommunity Manager
 Strategy
Campaign Prompts

Campaign prompt examples for you to try out with Active Intelligence!Check out the full Prompt Library Start from scratchWelcome new subscribers Create a welcome email for new subscribers. Flash sale promotion Write a promotional campaign for a flash sale. Offer 20% off with signup. Segment-targeted campaign Create a targeted email campaign for these 3 segments — loyal customers, new customers, and lapsed customers. Campaign from a URL Create a campaign for our webinar based on [this URL — add link into the link box]. Feature page announcement Write a campaign for this new feature page. Use the primary brand color for all CTA buttons. [insert URL] Product announcement newsletter Draft a product announcement in the newsletter with image callout based on this link. [Select 'Editorial' style in layout and add a link] Webinar follow-up email Generate a follow-up email for attendees of this webinar. Use the exact approved messaging from our webpage. [add URL]  Polish wh

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