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ACAI Spotlight: Use a reference campaign for a stronger first draft

  • July 15, 2026
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Alanna Hurley
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Hi everyone!

We’re kicking off a new monthly AI spotlight series with one feature and practical use case.

This month’s spotlight is on using a reference campaign in Active Intelligence.

One simple use case: if you’re creating a welcome email, promo, or other send and want the first draft to feel more like your brand, starting with a past campaign can give Active Intelligence stronger context right away and help reduce the time you spend editing later.

A simple way to try it:

  • Pick a past campaign you liked.

  • Start a new draft in Active Intelligence.

  • Use that past campaign as your reference point.

  • Compare the first draft to one you create without a reference campaign.

If you want even stronger alignment, it can also help to make sure your Brand Kit and Custom Instructions are set up before you generate.

If you give it a try, I’d love to hear:

  • Did the draft feel more on-brand?

  • Did it save you time?

  • What AI or ACAI feature should we spotlight next?

Thanks for being part of the community and for continuing to share feedback on how you’re using AI in your work!!