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Release Note

Update: LinkedIn Matched Audiences (June 24, 2025)

Related products:Integrations
  • January 5, 2026
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Alanna Hurley
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We are excited to announce an update to the LinkedIn Ads integration. This enhancement makes it easy to automatically add contacts and remove them from your LinkedIn audiences.

 

Key Features

  • “Add contact to audience” automation action

    Display the right LinkedIn ads at the right time for each of your contacts with this automation action. 

  • “Remove contact from audience” automation action

    Use this automation action to stop showing ads that contacts no longer need to see.

 

Benefits

  • Save time
    Let your automations handle starting and stopping ads throughout the customer journey.
     
  • Targeted LinkedIn ads for every contact
    Your leads and customers only see ads that are personalized, timely, and relevant to them.
     
  • Boost conversions: 
    Targeted ads mean increased clicks and conversions for your business. 
     

Use Cases

  • Add new leads to a LinkedIn audience to keep your business top of mind.
  • You’ve just gained a new client; remove them from your audience geared towards leads.
  • Upsell opportunity? Add the contact to an audience designed for this.

 

Upgrade and/or Setup Instructions

This is available for Plus Plans and above.

 

Additional Resources

• Connect Linkedin Ads to ActiveCampaign