We’re excited to announce the release of Active Intelligence to all users, not just admin groups. Active Intelligence provides users with AI-powered insights, content and image creation, and automated customer journeys directly through a conversational interface- empowering every team member to work smarter and engage customers more effectively.
Key Features
- Prompt-based campaign and automation creation
Generate complete email campaigns, customer journey automations, and lead capture forms using simple text prompts. - Instant insights
Ask Active Intelligence about campaigns, performance, and customer insights - Personalized cards
Jumpstart your creativity with a selection of AI-suggested prompts tailored to common marketing tasks and goals.
Benefits
- Democratize data-driven decisions
Moves powerful AI insights from an admin-only tool to a team wide resource, enabling faster and more informed actions at every level. - Activate a growth flywheel
Empowers multiple team members to simultaneously generate ideas, create assets, and optimize journeys, creating a self reinforcing cycle of engagement and improvement. - Dramactically enhance productivity
Reduces time spent on manual reporting, content drafting, and workflow building from hours to seconds, freeing marketers for strategic work.
Use Cases
- Instant Campaign Performance Report
Ask: "What was the performance of our Q3 nurture campaign?" to instantly receive a summary of opens, clicks, conversions, and ROI without building a manual report. - One-Click Lead Gen Form
Prompt: "Create a form to capture leads for our upcoming webinar on AI marketing." to generate a ready-to-use, optimized form with relevant fields. - Automated Welcome Journey
Instruct: "Build a 3-email welcome automation for new SaaS trial users."to get a complete workflow with suggested send times and AI-drafted email copy.
Upgrade and/or Setup Instructions
No upgrade or setup is required.