I’m excited to share a new version of Active Intelligence: Active Intelligence 2.8.
This update is designed to help you create broadcast campaigns and automated journeys that feel more like your brand from the very first draft. Instead of starting from a blank slate, Active Intelligence 2.8 builds from more of your real context, so the output is faster, stronger, and more aligned with how you already work.
Here’s what that looks like in practice:
- Brand voice, tone, and visuals can play a bigger role from the start
- Reference Campaigns and file uploads give Active Intelligence a stronger starting point
- Custom Instructions help carry your preferences across campaigns
- Memory helps Active Intelligence build on past work over time
- The experience is improved for both one-time sends and automated journeys
The big goal is simple: help you spend less time fixing drafts and more time sending work you feel good about.
If you’ve tried Active Intelligence before and it didn’t quite feel like you, this is a great time to take another look. The first draft will show you what changed!
I’d love to hear from you in the comments:
- What kind of campaign or automation are you planning to try first?
- Which part of Active Intelligence 2.8 are you most excited to test?
- If you give it a try, what worked well and what would you still like to see improved?
Thanks for being part of the community and for continuing to share the feedback that helps shape what we build!
Give the video linked below a quick watch to see what Active Intelligence 2.8 is all about!
Active Intelligence 2.8 video