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Split Test - Which Contacts Received Which Version?

  • March 31, 2025
  • 2 replies
  • 355 views
T

I want to view which clients received the “a” version of a split test and compare to the “b” version to see if they took action after viewing the email.

How do I check this? Why is it so difficult to see which clients received the “a” vs. “b” versions of an email in Active Campaign?

    2 replies

    P

    That seems pretty fundamental to the whole purpose of split testing

    J
    • jacobmonash
    • Certified Consultant
    • April 10, 2025

    Hey @tiqassist1 I got my assistant to do some testing, and unfortunately we also couldn’t find a way to figure this out.
    If you put different links in each email you can track which contacts clicked each link, but you can’t segment or inspect a contact’s activity to distinguish who received each one.

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