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Question

Link Tracking with Tags doesn't seem to work if dynamic values are passed

  • June 2, 2026
  • 1 reply
  • 34 views
Sanders

I have a simple review email in the automation that asks people to pick between 1 and 5 stars, and I set a tag for every rating link to be applied. However, it doesn’t work. It links to the native form, where it then offers option to add feedback. BUT my primary goal is to capture the link with the rating clicked.

 

It’s like link.com/f/74?stars=5&email=bob@gmail.com (email is dynamic). And this is sent to existing contacts.

 

So puzzled, I even disabled site tracking but still doesn’t seem to get it to work.

 

Please advise. 

    1 reply

    Alanna Hurley
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    • Alanna Hurley
    • Community Manager
    • June 16, 2026

    I think the key distinction here is between capturing the click and capturing the form submission.

    If your main goal is to record which star they clicked, I wouldn’t rely on the native form for that. I’d set the tag on the email link itself using a link action, or use a separate automation triggered by “Clicks a link in an email” and tag based on the specific 1-star / 2-star / 3-star / 4-star / 5-star URL they clicked. That way the click is captured as soon as they click in the email, before they ever submit any additional feedback in the form.

    A couple of important notes:

    • Link Tracking needs to stay on for this to work.

    • Site Tracking is separate, so disabling Site Tracking wouldn’t normally affect whether the email click itself gets recorded.

    • If you want each star to be tracked separately, each star link needs to be a unique URL. If the exact same URL is used more than once in the email, the same link action applies to each instance.

    So the clean setup would be:

    • 5 separate links in the email

    • each link has its own unique URL/parameter

    • either add a link action to apply the matching tag, or trigger an automation from that exact clicked link and add the tag there

    If the link is definitely being clicked but the tag still isn’t applying, I’d also double-check that the email was built in a designer that supports link actions and that Link Tracking is enabled on that email.

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