💡 Using The New Image Rollover Effect in the ActiveCampaign Email Designer

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:bulb: CX Tips is part of our community tips series, where we post some of the most commonly asked questions we hear from ActiveCampaign customers. Have a new question? Start a new topic by clicking +New Topic in the upper right-hand corner!

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:star2: Elevate Your Emails with the New Image Rollover Effect in ActiveCampaign :star2:

Hello ActiveCampaign enthusiasts! Let’s explore how to utilize the new and exciting image rollover effect in our email designer to add an interactive and dynamic touch to your emails:

  1. Understanding the Rollover Effect: This effect changes one image to another when someone hovers over it with their mouse. It’s a fantastic way to engage your audience by showing different aspects of a product or providing additional content without cluttering your email.
  2. Setting Up Your Rollover: Begin by dragging an image block into your email template. Click into this block to open the content manager, where you can upload and manage your images.
  3. Using the Content Manager: The content manager acts as your central hub for images. It allows you to upload, organize, search, and share images across all forms and campaigns within your ActiveCampaign account.
  4. Activating the Rollover: In the content manager, select your initial image. Then, enable the rollover effect from the content tab’s blocks dropdown. You’ll then be prompted to choose a second image.
  5. Choosing Compatible Images: For a smooth transition, pick two images with similar size ratios. This ensures that the rollover looks seamless and professional.
  6. Preview and Test: After setting your images, hover over the image block to see the rollover effect in action. Make sure it transitions smoothly and aligns with the overall design of your email.
  7. Engage and Impress: Use this dynamic feature to enhance the interactivity of your emails, making them not only more engaging but also more memorable.

For detailed instructions and creative ideas on using the image rollover effect, check out the video below. Start incorporating these engaging visuals into your email campaigns today and watch your engagement soar! :computer_mouse::art:

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