How do you keep your contacts’ information up-to-date? One simple way is to use a subscription update form. It’s used to collect updated information from your contacts. The form can be added to a campaign by using a personalization tag.
Once the email is sent to contacts, the personalization tag is replaced with a link to the update form, and contacts will see their own information pre-populated in the form fields. Keep reading for the step-by-step instructions on setting up your subscription update forms.