CX Tips is part of our community tips series, where we post some of the most commonly asked questions we hear from ActiveCampaign customers. Have a new question? Start a new topic by clicking +New Topic in the upper right hand corner!
We will guide you!
Here’s how you can add leads and contacts to Salesforce using ActiveCampaign automation:
- Go to the Automations section of your account.
- Click the “Edit” button for the automation you want to update.
- Click the “Salesforce” tab in the right menu of the automation builder.
- Drag either the “Create a contact in Salesforce” or “Create a lead in Salesforce” action to your automation.
- A modal will open. It will display your Salesforce account in the dropdown. Click the “Save” button.
Done! ![]()
The action is now added to your automation. This will only apply to contacts who reach that step in your automation from this point forward.