Hey everyone! Welcome to the second installment of our Predictive Content Tuesday Tips with Tabitha series!
This week we are talking about how to create your variants and in what ways you want to be writing them. Variants let you tailor your message so that you can communicate with your contacts in the way that works best for them.
Click the image below to watch this week’s video!
After you’ve watched the video, head on over to the help doc to learn more about writing variants.