As we continue our exploration of AI-powered features, let’s take a moment to see how real businesses are achieving remarkable results with ActiveCampaign’s tools!
Today’s inspiration: Soundsnap
Soundsnap, a leading sound effects library used by professionals in film, gaming, and media production, transformed their email marketing strategy using ActiveCampaign’s AI-powered tools with incredible results.
Read the full story here → Soundsnap Customer Story
Quote we love: “Using Predictive Sending and targeting based on behavior has increased our email revenue by 300%” — Soundsnap
How They Did It:
Soundsnap faced challenges with timing their communications to a global audience across different time zones. By implementing ActiveCampaign’s AI features, especially Predictive Sending and Behavioral Targeting, they:
- Delivered emails when subscribers were most likely to engage
- Created automated workflows based on user behavior
- Personalized content based on previous interactions
- Segmented their audience for more targeted messaging
The results? Not only a 300% increase in email revenue but also a significantly improved customer experience and stronger relationships with their users.
Today’s Task: Reflect and Share
- Read the Soundsnap story
- Share one insight, takeaway, or idea you got from it:
- What stood out to you about how they’re using AI for timing and targeting?
- Did their strategy spark any ideas for how you might apply similar approaches in your business?