The name of the game at ActiveCampaign is automation! 
With our library full of pre-built automation templates, you can import and kickstart your automations immediately.
One way our recipes can be useful is when a contact or customer has expressed interest in your product. Turn that one-time customer into a repeat customer with the Targeted Product Interest Follow-Up automation recipe!
With this recipe you can send a series of targeted follow-up emails to encourage prospects to make a purchase.
The email automation is triggered when a certain tag is applied to a contact, which is a form of segmentation based on product interest.
Learn to deliver messages that align with the product a contact is interested in with today’s “Task of the Day.”
Day 4 - Task of the Day:
- Navigate to the Automations tab.
- Select “Create an automation” at the top right.
- Search for “Product Interest Tagging Part 2 - Targeted Follow-up.”
- Select “Continue.”
- Select “Getting Started” on the right under “Automation Setup Wizard.”
- Enter the email you want to send from. (You will repeat several times).
- You will now see the automation mapped out. From here you can customize the steps, wait times, and the emails you want to send— all of which can be edited to your liking. Once your contact makes a purchase it will achieve the goal and end the automation.
Happy Sending!