ActiveCampaign Forum

New guide: Conditional Content


In our latest guide you’ll learn how you can use Conditional Content to personalize your campaigns.

Read it in the Education Center.


Hi Brian.

Conditional Content is one of the more powerful aspects of the platform. So you can send right message to the right people.

AC is super flexible when it comes to the data you can collect (custom fields) and the automation canvas is second to none.

But the ‘condition builder’ for content blocks in emails is very limited.

This is the challenge I am having at the moment.

I have 10 different messages to include in an email, each relevant to specific areas of Melbourne. I’m using the postcode field to identify the areas.

So, message #1 is relevant to postcodes, 3000 through to 3009, message #2 to postodes 3101 to 3120, etc…

Altogether I have over 200 postcodes to reference.

This is the condition I would like to create:

POSTCODE Contatins one of the following 3000,3001,3002,3003,3004,3005,3006,3007,3008,3009

Instead of having to write out each condition individually.

This is just an example, there are many more operators that would allow us to target messages more effectively.

Are there any plans to extend this particular function and allow for more sophisticated conditions?